Why is the middle is so often overlooked? We see this phenomenon with the middle child in a family. We pay attention to the first child with caution and our youngest child with gentle coddling, yet we often have to remind ourselves not to forget about that middle child. Much like in a family, middle performers in a company are often overlooked, and it could be holding your organization back.
Once you set your strategy and are clear about goals and objectives, everything else is about execution. Solid research shows that excellent execution of a mediocre strategy beats poor execution of the best strategy. Given that execution is key to success, we must look at where execution takes place...in the middle.