Sales Is a Numbers Game... Or is It?

sales is a numbers game-v2.pngIn sales leadership our lives are driven by numbers. And with the assistance of sales enablement tools and big data it seems the term "Sales is a numbers game" has become even more of a mantra for us. And we have the dashboards, reports and statistics to prove it. But what does the data and the tools really prove? The over-weighted focus on numbers, tools, and analysis has become a distraction and obsession away from what is really important.

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